Cookie Policy

This Cookie Policy explains how MobieTrain NV (“we”, “us”, “our”) uses cookies and similar technologies on our website www.mobietrain.com. It describes the types of cookies we use, why we use them, and how you can manage your preferences.

We are committed to complying with the General Data Protection Regulation (GDPR) and the ePrivacy Directive in how we handle your data.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help the site function properly, improve performance, remember preferences, and support analytics or marketing.

Cookies may be:

• Session cookies, which are deleted when you close your browser

• Persistent cookies, which remain until they expire or are deleted manually

• First-party cookies, set by us

• Third-party cookies, set by external services (e.g., LinkedIn, Google)

2. How We Use Cookies

We use cookies for four main purposes:

a. Strictly Necessary Cookies (no consent required)

These are essential for website operation and cannot be switched off. They include cookies used for security, session management, and cookie preference storage.

Examples:

• __cf_bm, __cfruid, __hs_opt_out, __hs_do_not_track (Cloudflare / HubSpot)

• Cookies that store your cookie preferences or logins

b. Functional Cookies

These help us remember your preferences and support services like live chat.

Examples:

• hs-messages-is-open, messagesUtk (HubSpot chat functionality)

c. Analytics Cookies (require consent)

These cookies help us understand how visitors interact with our website, so we can improve its performance. All analytics cookies are optional and only activated if you consent.

Examples:

• __hstc, hubspotutk, __hssc, __hssrc (HubSpot analytics)

• __hmpl, hublytics_events_53

• Matomo cookies (if enabled)

d. Marketing & Advertising Cookies (require consent)

These cookies track your browsing behaviour and help us serve relevant ads via platforms like Google and LinkedIn.

We use:

• LinkedIn Insight Tag

• Google Ads Tracking

• Salesloft tracking scripts

These tools may collect data such as:

• Pages visited and actions taken

• IP address and device/browser data

• Conversion events

If you give consent, these cookies may help us measure ad performance and refine our outreach. You can revoke consent at any time.

3. Cookies We May Set

Here is a non-exhaustive list of cookies you may encounter:

Note: The exact cookies may vary depending on your browser and consent settings.

4. Consent and Cookie Management

When you visit our website for the first time, you’ll be shown a cookie banner with options to:

• Accept all cookies

• Reject non-essential cookies

• Manage preferences (by category)

You can update your preferences at any time by clicking “Cookie Settings” in the website footer.

HubSpot’s cookie banner ensures that non-essential cookies are not loaded unless you opt in.

5. Third-Party Tools and Data Collection

Although we do not directly share your personal data with Google, LinkedIn, or Salesloft, scripts from these services may set cookies or track browser behavior if you consent.

You can learn more about their privacy policies here:

• LinkedIn Privacy Policy

• Google Privacy & Terms

• Salesloft Privacy Policy

• HubSpot Cookie Policy

6. How to Control or Delete Cookies

You can manage cookies in the following ways:

• Use the “Cookie Settings” link on our website

• Adjust your browser settings to block or delete cookies

• Use tools like YourOnlineChoices.eu or browser add-ons to opt out of specific ad cookies

Please note: Blocking some cookies may impact your experience on the site.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or legal obligations. The “Last updated” date at the top indicates when the policy was last revised.

8. Contact

For any questions or concerns about our use of cookies:

MobieTrain NV
C-Mine 12, 3600 Genk, Belgium
📧 support@mobietrain.com
📧 Data Protection Officer: rui.oliveira@mobietrain.com