Stronger Together MobieTrain
Microlearning, News

Stronger Together

Share important knowledge with your remote team for free

Due to the latest developments concerning COVID-19, we at MobieTrain are determined to support you in any way possible by offering our mobile training and communication platform for free until the end of May.

Now that most of the population is encouraged to work remotely, in some cases 100% of the time, our platform can help your organisation to keep on communicating effectively with your employees.

In order to do so, we will offer the following elements through our mobile app:

 

1. Newsfeed: Instantly create & push communication messages at large scale

Keep your team up to date by sharing messages about crucial new information.

newsfeed mobile learning
newsfeed mobile learning cms

2. Poll: Get structured feedback from your team

Ask your team what topics they would like to be informed about and what further information they need to receive the right support.

poll mobile learning
poll mobile learning app

3. Fast Learning Track: Instantly train your remote staff

Use our Fast Learning Track to quickly educate and inform all your remote employees, wherever they are. Create a track to focus on the most important topics and reach everyone through their mobile devices. Analyse the results through our dashboard to see if everyone has understood all the information.

fast learning track mobietrain

Furthermore, to do our part in helping to control the spread of the virus, we have created a Fast Learning Track with some key prevention tips that you can share with your team.

We truly hope that our support can help you to communicate crucial information with your team in the most effective and safe way.

Register via the button below and we will contact you as soon as possible to get you started. Our team will support you with the set-up and the creation of the necessary trainings.

The MobieTrain Team

The 6 steps towards engaging microlearning content
Microlearning

The 6 steps towards engaging microlearning content

Is it your belief that training your employees is essential to having a successful business? Good! Are you constantly looking for ways to improve your current training methods? Even better! Are you aiming to create fun and engaging content so that everyone will stay motivated and boost their own knowledge? Bloody perfect!

Teach them how to swim, not how to drown

Creating a well-structured training is essential but, unfortunately, it’s easier said than done, isn’t it? No worries though, we know the struggle is real. On the one hand you don’t want to overload your employees with tons of information, on the other hand there is just so much to tell.

Ideally, you want to create a training tool that covers the essential aspects of your company, a tool that will give your employees the chance to “swim”, instead of drowning in pages of complicated company facts and features. You want to make them feel empowered and more confident thanks to the knowledge you have shared! And of course, in a perfect world, it would take only a couple minutes a day to actually absorb all of that information in a fun way.

We’ve got you 

What you are looking for is essentially microlearning: 

Microlearning is bite-sized training content, offering just the right amount of knowledge to help a learner achieve a specific, actionable objective. In MobieTrain’s case, employees are provided with 5 minutes of mobile training daily. Not only does this improve engagement and avoid knowledge overload, it is also proven to improve knowledge retention.

We went on a mission to find the best approach to create fun and engaging mobile content for your employees and we came up with 6 easy steps to follow:

1. Set a clear goal

This is by far the most important step of the content-creation process and probably the most difficult one as well. Before you even pick up a pen or grab your laptop to start writing, you will need to establish the goal of your training:

  • What do you want your employees to remember after this training?
  • Do they have to know every detail by heart or is it enough that they know the essentials?
  • Do you want to focus on more theoretical aspects or use practical examples like scenarios?

It’s important that you brainstorm about what you want to achieve with this training. By doing so, you will be able to create a clear overview of what you want your employees to know and remember. Write down key words, work with bullet points, create schemes or just use any method you prefer to create an idea of what you really want to achieve.

It’s always a great idea to ask your employees what they would love to learn! Maybe there are certain topics that they don’t really understand or just want to know more about. Ask for their opinion and what they expect and incorporate that feedback in your training.

2. Define expectations

Once you have established the goal of your training, you need to think about what you want your employees to be able to do once their training is completed:

  • What do you expect to happen after they have completed their training?
  • What do your employees need to do to impact the goal of this training?

Maybe you want your employees to become storytellers? Or do you want them to boost your KPIs and average sales? It’s all up to you, but depending on what you expect you will need to adjust your training and focus on specific items.

For example: If you want your employees to become brand ambassadors, it would be a good idea to focus on the history and values of your company. If you expect them to provide excellent customer service you might want to think about creating a customer journey training. Maybe you want both options and you can start thinking about making multiple learning tracks, each with their own goal!

3. Timeframe

This is the part where microlearning pops up: how can you provide your employees with all the knowledge they need in order to succeed, without overwhelming them?

The key is to keep it all brief and concise: you might have created the best training content on earth, but when your employees receive an endless training track they might just give up right there on the spot without even having a look at it.

Keep in mind that your employees will be reading the content on their mobile devices: the shorter and more compact it all looks, the better it will feel.

4. Create an overview

Now that you have an idea of what you want your employees to learn and how you want to achieve that, it’s time to make an overview. How you create your overview is completely up to you, but it might be a good idea to work from the top-down. For example, you could start with a level or a topic and move downwards by creating different subcategories.

Ask yourself: what is the bare minimum my employees need to know, and start from here. Begin with the basics and keep adding information where needed.

The golden rule is to maintain a logical “flow” for the user. In other words:

  • Does your overview make sense?
  • Is there a story for the employees to follow?
  • Is there a logical beginning and ending?
  • Once the very last topic is completed, will they know everything they need to know?

Don’t panic if your overview doesn’t look perfect at first sight. This process takes time and it might change a dozen times while writing your training, and that’s okay. Just make sure you have a clear starting point!

5. Keep your audience in mind

Always keep your target audience in mind! The content-creating process might differ for each group: the style of writing would be quite different for engineers as compared to your sales team for example.

Nonetheless, no matter who you write for, don’t overload your employees with overly-complicated content. The whole purpose of mobile learning is to get everyone on board in a fun and motivating way:

  • Replace all difficult words with easier to understand synonyms.
  • Keep it personal: Most of the time, it’s best to simply use “I”, “we” or “you” when writing content: “We believe that every single person can make a difference and it’s up to you to help us make a change!”

6. Content creation

Getting the right inspiration for writing good content might not always be easy. You can always base your information on manuals, online courses and the entire internet of resources. We have already talked about the importance of keeping your content brief and concise, but how do you do that when there is so much to learn? How do you turn pages and pages of texts into one fun an engaging learning moment?

Well, imagine that you would have to study this content yourself:

  • Summarize your information in your own words: highlight the most important information and use only that.
  • Work with bullet points: turn long sentences into listings.
  • Start with a short introduction(video) where you explain what this topic is about.
  • Use a variety of question formats: yes/no questions, multiple choice, multiple answers, ranking questions, swipe questions…. mix and match! Just don’t forget to keep it brief, don’t overwhelm your employee with too many questions.
  • Keep it visual: sometimes it’s easier to show a video or image with the explanation rather than writing it all down. Luckily there are plenty of perfect videos and images available online (YouTube, Unsplash, Shutterstock).

Feedback please

Once you’ve created the content, always ask for your employees’ feedback, either through face-to-face meetings or a simple survey. Content creation is a continuous process of improvement and optimization until you find the perfect level of engagement.

It’s all about having the right vision: once you have a clear goal of what you want to achieve with your training and what you expect from your employees, you’re all set and ready to write!

If you have any more questions or if you would like some more guidance to create engaging content, we’ll be pleased to assist you. Please contact us at hello@mobietrain.com.

MobieTrain Easy-to-use Content Management System
Microlearning, Product News

Transforming your content was never that easy

Create Your Own Content with Our CMS 

Easily transform your existing training materials into bite-sized content with our Content Management System. 

So, why is this exciting, and what does this mean for you?

Your Own Bite-Sized Learning Content

Speed up onboarding and launch your training quicker by logging directly into our CMS and following our easy to use templates and steps. 

Don’t know much about microlearning? Don’t worry. We’ve built our CMS alongside existing clients and employees, to ensure that it is as user-friendly, engaging and easy to use as possible.

“The CMS is very intuitive and user friendly. The only thing you have to do as a user, is to think about the bigger picture and put your content in it. No need to worry about the lay-out and structure.”
Kevin Leemans, Proximus

Engage A Global Workforce with Multiple Languages

Our microlearning platform is especially suited to global companies with a diverse, remote and international workforce. We know how challenging it is to engage and train employees in multiple countries and locations, especially deskless workers.

We’re Still Here to Help

Our experienced team will still be on hand to help you get started, or if you have any questions. In the meantime we strive to continuously improve our system to make it even more user-friendly. 

“Thanks to the uncomplicated and effortless CMS,  I can easily use the application, even without any IT background.”
Jean-Christophe Van Nieuwenhuysen, BMW

Why is this An Exciting Step for MobieTrain?

The launch of our CMS in June was of significant importance and an exciting step in the evolution of MobieTrain. Our vision has always been to empower clients to easily create and launch their own microlearning content, as we believe that mobile and microlearning is the future. We’re excited that our new CMS gives more clients the ability to do this quicker and easier, without the need of consulting our team. This brings us closer to our transition towards a platform that will set the standard for mobile learning worldwide.

Ever since the launch we have been constantly working on improving the CMS and finding new ways to make it even more user-friendly, customisable and visually pleasing. With these updates we aim to create the perfect tool to easily create and transform content into bite-sized learning.

What’s Next?

We’re working in two-weekly sprints to continually update and optimise the feature-set and functionality of our CMS, therefore it is constantly evolving. Our product roadmap includes the following new features in the coming months:

What’s New?

We still have a lot in store for you, but we’ve also worked really hard on some new items already. We’re very proud to introduce more advanced Branding & Colouring features to reflect clients’ brands. We understand more than ever that personalisation is a must!

Also, we couldn’t deprive you of a new pre-programmed question, namely the Multiple Image Choice, as you can see in the picture on the right.

Our CMS couldn’t miss out on a Customisable Splash Screen. It will pop up when users log in or start a learning track.

There is a new search functionality, so that videos can easily be re-watched and the CMS is fitted with new info-screens that will guide you throughout the CMS.

Coming up

You could think we need a vacation after all of that, but that’s not the plan at all! We have a lot of new features coming your way, such as:

  1. The ability to receive a certification when completing a track
  2. More off-the-shelf templates in the CMS
  3. Deeper on-boarding and educational guides
  4. Fine-tuning the look and feel of the application
  5. New badges
  6. New question formats:
    • Multiple Answer Toggle
    • Timer Format

We look forward to sharing updates on future releases, and hope you enjoy using our CMS to train and empower your employees.

If you have any further questions about our CMS, do not hesitate to contact us at support@mobietrain.com. We are happy to help!

Business blogging
Employee Engagement, Microlearning

How to create engaging learning content for mobile

Creating engaging and motivating mobile content might sound easy, but in reality, many people struggle to write content that audiences love. Luckily, there are a few easy steps to guide you towards an easy and fun content creation process, so there is no need to stress!

In this article, we’ll look at the 3 key pillars for great content:

  1.     Short, bite-sized information;
  2.     Fun and informative visuals;
  3.     Engaging and creative media.

 

Short, Bite-Sized Content

Keep it short and fun

It may sound obvious, but when writing content for mobile, always keep in mind that your audience will be reading it on their mobile devices. So keep the information as short and concise as possible, otherwise it becomes very difficult to consume a lot of content on small screens.

Keep it friendly

Try not to create an uncomfortable distance between you and the readers by being too formal. Most of the time, it’s best to simply use “I”, “we” or “you” when writing content. For example: “At our stores, we believe in creating a pleasant atmosphere for our customers, how can you achieve this? Multiple answers are possible”.

Try to create scenarios where you sketch a situation and ask a question about it. This is a more appealing way to help your audience to visualise a specific scenario. For example: “When you see a customer entering your store, clearly looking for a certain object, what do you do?”

  1.   “I give the customer some time to look around.”
  2.   “I immediately approach the customer to help him or her.”
  3.    “I welcome the customer into the store and ask if I can help.”

Keep those brains in mind

Try to remember that the human brain can only retain so much, so don’t overload readers with overly-complicated content. Introductions should be clear, easy to understand and as short as possible. For example, try to replace all difficult words with easier to understand synonyms. Brainstorm about what you would really like to teach your employees and write these ideas down on a big sheet of paper. Once you start working on those ideas, it will become easier to create an entire learning-path for your employees.

Keep it relevant

Always keep your target audience in mind. It’s essential that you know exactly who you are writing for. The content creation process will be different for each target group, eg. the style of writing would be quite different for engineers as compared to your sales team.

Nonetheless, no matter who you write for, try to keep it fun and engaging; the whole purpose of mobile-learning is to get everyone on board in a fun and motivating way. Constantly analyse and rewrite the content you create, ask your co-workers for advice and always double-check your spelling.

Keep that feedback coming

Getting the right inspiration for writing good content might not always be easy. You can always base your information on manuals, online courses and the entire internet of resources, but the challenge remains keeping it creative and unique. Therefore, it’s always a good idea to ask your potential audience what kind of content they would like to receive: what type of questions they prefer, what kind of information they would really like to learn more about, what kind of writing style engages them etc.

Once you’ve published the content, always ask for feedback, either through face-to-face meetings or a simple survey. Content creation is a continuous process of improvement and optimisation until you find the perfect level of engagement.

 

 Fun and Informative Visuals  

Switch it up

The goal of using a mobile-learning platform is to create some fun variety for your audience. Instead of creating overwhelming 3-hour long courses where most people will forget 80% of what they have just learnt, you want to keep it fun, short and motivating to increase knowledge retention.

Visuals are a perfect way to do that. By introducing different kinds of visuals such as photos, infographics and animations you create great variety. Online, you can find plenty of royalty free photos. (Check out sites such as Unsplash or Pexels).  Try to find the most relevant, high-quality images; one tag-word is usually enough to find the perfect image to introduce or support your content. Use creative photos as an example of how certain things should or should not look, this makes your content more memorable.

Info-what?

A creative way of providing interesting content is through infographics, which is a visual representation of information or data in a chart or diagram. Creating an infographic is a very easy process: there are several tools which can help. (Try Infogram or Piktochart). All you need to do is to provide the content to the designer and give him or her an idea of what you would like.  

Engaging and Creative Media

Engage the management team

There is nothing more motivating for employees than seeing how engaged their management team is with your chosen mobile platform. Once you explain the benefits of mobile-learning to your employees and show them – perhaps in a video – that you too use and enjoy the app, your employees will get on board even faster than you think.

By filming your existing trainers, managers or other employees and using these videos in the training-platform, you create your own mobile-learning culture. When recording a video, always remember to film horizontally and not vertically as a horizontal video looks much better on mobile-platforms. Try to use professional equipment if possible, although most smartphones these days have excellent video specs!

Once you’ve actually recorded a video, it’s best to upload it on a (private) YouTube-account. This way you can easily copy the YouTube link into the mobile-learning platform. Keep in mind that the quality of the video depends of your internet speed. This means that you might upload a high-quality video but, depending on your internet, it might look different.

Thank you, Google

Don’t have the time or resources to record these videos yourself? No problem! Luckily there are plenty of perfect videos available online. Some are free and others cost some money, but it is always a good idea to invest in good videos as you will be able to use them over and over again. If you’re feeling creative, you can even provide the entire script and idea of the video and online designers can create a personalised video for you. Freelancer sites such as Upwork or Fiverr are easy, affordable ways to do this. 

Creating mobile content isn’t as difficult as you think- so what are you waiting for? Start the creative process today!