Get to know MobieTrain
Driven by passionate people. Defined by impact.

MobieTrain is the ed-tech shaking up frontline learning:  fast, mobile, and human. We turn daily work into daily growth. Read our story.

Mobie Trainers, Assemble!

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OUR STORY

We started with one simple belief: people come first

Coming from mystery shopping, we saw the same issue everywhere: undertrained frontline teams struggling to meet expectations. Despite representing 80% of the global workforce, they were overlooked, yet they shape every customer interaction.

The result? Inconsistent service, lost revenue, and missed potential. We built MobieTrain to change that: to empower the people who bring your brand to life, every day.

 

 

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WHY MOBIETRAIN

A smarter solution for the frontline teams

MobieTrain bridges the gap between strategy and execution. Built for retail, hospitality, logistics, and frontline industries, it’s quick to roll out, easy to use, and designed to help frontline teams deliver results from day one.

From Timberland to Grom, companies of all sizes trust MobieTrain to train, connect, and  support over 100,000 users worldwide.

Our journey so far...

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2014

We are the runner-up in the Global New Venture Challenge at Chicago Booth. This is where our adventure starts.

2015

MobieTrain is officially born. Our first logo.

2016

Our journey continues. In 2016, we were finalists in the Boost Me Program Netwerk Ondernemen.

2017

In 2017, we participated in the Startup Bootcamp Accelerator Program Amsterdam and signed our first international customer: Azadea Group. A great milestone! 

2019

Companies and investors started to believe in our potential. In 2019, LRM became one of our investors, and we moved our HQ to C-Mine Genk—our new home. 

2022

Time to scale! We raised a 4 million euro round with the precious support of Force Over Mass. And we opened new European markets.

2023

It's time to scale again! In 2023, we raised a 9 million round and consolidated our market presence in Europe, including Italy.

2025

Our journey continues...
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EXPERTISE

Built by people who know frontline challenges

Our team lives and breathes frontline realities, from retail floors to hotels and care homes. Fuelled by deep expertise and a challenger mindset, we believe everyone deserves powerful tools to thrive and take pride in their work.

With hands-on experience in mystery shopping and years spent partnering with customers across industries and continents, we’ve developed unmatched insight into what truly drives frontline excellence.

Our Values

Growth Mentality

A mindset that expects to grow, achieve goals together. A mindset that expects to grow, achieve goals together.

Teamwork

A mindset that expects to grow, achieve goals together. A mindset that expects to grow, achieve goals together.

Transparency

A mindset that expects to grow, achieve goals together. A mindset that expects to grow, achieve goals together.
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OUR PEOPLE

Passionate people making frontline work better

MobieTrain isn’t just a product; it's a platform created by a diverse and dedicated team that shares a single mission: to enhance frontline work life. We bring passion, expertise, and a little geekiness to every project.

We bring our full selves to work, and we cheer each other on as much as we support our users. Want to meet us? We’re excited to share our story.

Interested?
Let’s connect and explore what’s possible

Ready to chat? Reach out anytime, no pressure, just a friendly conversation about how we can help your frontline teams thrive.

  • Book a demo and see MobieTrain in action
  • Partner with us to boost your frontline teams
  • Ask questions, let’s find solutions together, simply and fast

Trusted by companies of all size.